International Business

Communication in written form is an essential skill that business leaders must master if they wish to be successful. The aim of this module is to equip you with the ability to systematically organise, synthesise, and communicate advanced information and ideas.

You will explore how to effectively communicate through their writing to specialist audiences within business and academia. It will also develop your systematic understanding of methodological approaches to the collection of data, improving your ability to engage in critical analysis that supports conclusions and recommendations.

Consequently, the module will strategically enhance your learning, work, and professional practice.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

Communication via the spoken word is an essential skill that business leaders must master if they wish to be successful. The aim of this module is to equip you with the ability to systematically organise, synthesise, and communicate advanced information and ideas.

You will explore how to effectively communicate through speech to specialist audiences within business and academia. The module will also introduce you to how culture often provides barriers to effective verbal communication amongst people of different nationalities and ethnicities. By improving your ability to communicate and present information and ideas verbally, the module will strategically enhance your learning, work, and professional practice.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

International business operates in an increasingly volatile and unpredictable environment. The aim of this module is to equip you with the knowledge, concepts, and theories that will allow you to develop systematic responses and innovative proposals to the strategic issues facing international business in the contemporary era.

The module will examine the nature of modern international business, including the strategies and techniques that organisations utilise to internationalise their operations. Learning will also encompass the ethical and corporate social responsibilities of international business, including its obligation to ensure a sustainable planetary ecology, whilst exploration of the sustainable development goals by the United

Nations will expose the obligations of international business to the poorest in our societies. The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

Natural disasters, pandemics, populist politics, war… it is difficult to consider which of the challenges facing international business from its external environment in recent years is most challenging to its
sustainability.

The aim of this module is to equip you with the knowledge, concepts and theories to make sense of the increasingly complex and uncertain world we live in.

This module will examine the present-day structure of the world economy examining the role that globalisation has played in its formation. The module will also note how international business is mediated by the plethora of political organisations established since the Second World War to govern the world economy, as well as exploring the policy decisions taken by national governments which influence the domestic and world economy.

Throughout, the techniques employed by international businesses to make sense of this complexity will be addressed.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

Marketing products and services across the world is a core and necessary operation for any international business. The aim of this module is for you to develop critical understanding about international marketing. We will introduce you to the theories and concepts, principles and tools, that will enable you to design and operate strategic marketing campaigns in a global context.

The module will provide you with an understanding of the principles and tools relating to strategic marketing in a global context and the opportunity to explore strategic marketing issues within a global context (digital and offline).

You will make sense of the decisions, processes and frameworks involved in strategic marketing, as well as develop knowledge and awareness of the factors, issues and challenges which impact on an organisation's international marketing activities. You will have the opportunity to explore international marketing via an array of case studies to develop practical capabilities in the subject.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

You will be encouraged to access current insight regarding marketing in a global context from professional bodies such as the Chartered Institute of Marketing and the American Marketing Association

This module will offer an introduction to international financial accounting and management. The module encompasses two distinct areas of study, namely financial management and financial accounting. It aims to familiarise non-specialists with the foundational principles of financial management.

It will examine the fundamental concepts and a broad understanding of core issues in financial management. Furthermore, the module will enable you to understand financial statements from given data, introduce basic theory on financial aspects of business, and provide practical familiarity with financial information.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

Businesses increasingly have to manage their operations and supply chains across international borders. The aim of this module is to provide you with a wide-ranging, critical understanding of global operations and supply chain practices across industries.

You will develop a critical understanding of the strategic and operational challenges faced by businesses in managing their global operations and supply chains emerging from the increasingly complex international environment in which you are situated.

The module will examine a range of concepts and issues that inform decisions about business operations and supply chain management equipping you with appropriate theories and concepts to comprehend complexity. The module will challenge you to engage in critical analysis of the subject through real-life case studies that will also develop practical knowledge and skills.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

People are what make international businesses and how they are led and developed is critical to whether an organisation becomes successful or not. The aim of this module is to equip you with an appreciation of the importance of the Leadership and Human Resource (HR) function in your organisational and international contexts, with particular emphasis on the importance of equality, diversity and inclusivity.

You will critically examine the strategic and operational aspects of the leadership management considering the contemporary international business environment. It also considers the social and ethical context of leadership and people management. The practices associated with the management of human resources are examined from the perspective of what constitutes ‘good practice’ across international borders. The leadership and human resource challenges faced by international organisations are also explored.

The module will explore these issues through classroom-based learning supplemented with activities situated on the virtual learning environment.

This module provides you with the opportunity to develop their capabilities as independent researchers for international business, with the format of submissions on the module aligned with the types of communication expected in the business-world.

The aim of the module is to ensure that you graduate from your degree programme having strengthened your knowledge, skills, and mindset to effectively pursue your future career aspirations, whether that be working within an international organisation, launching your own business or social enterprise, progressing to further postgraduate study, or any other challenging and rewarding careers you might wish to pursue after completion of your postgraduate study.

For you to achieve this aim, the module will enhance your ability to undertake and complete high-quality applied research, as well as broaden your appreciation of the importance of research ethics.

You will consequently be supported during this module in the creation of a comprehensive business plan submitted across three submissions.

You will be supported in the creation of this comprehensive business plan through a mixture of taught classroom-based learning on research methods and data analytics, followed by workshops and supervision meetings. In-person teaching will be supported via the virtual learning environment.